Shaoxing Evergreen Knitting Co., Ltd. , https://www.egsock.com
Rimula men reelected the first value of casual wear brand
2008 (Fifth) "China 500 Most Valuable Brands" list recently released, Rimula men to 11.286 billion yuan ranked No. 58 overall position, re-won the first value of China's casual wear brand value, and in all the list Of the 33 well-known brands in Fujian ranked first. Overview of the brand into the billions of clubs worth of businesses, both in the mobile industry as represented by the leading state-owned enterprises, but also to accommodate the old Chinese traditional brands such as Maotai, more prominent is a group of private brand Rimula represented by men Rise and grow stronger, since 2004, Rimula Men in a short span of five years to achieve the successful value-added brand value and breakthrough billion billion development miracle, become China's leisure men's clothing industry a well-deserved king brand, and its annual average Nearly 45% of the brand value growth rate is even more impressive. Founded in 1980, Rimula men's wear has been focusing on men's jacket and related products for 28 years. R & D and technological innovation in men's business men's wear series continue to enhance profitability and competitive advantage through brand management and channel construction so as to enhance brand value And market share. In March 2008, the authoritative data released by the China Business Federation and the All China Business Information Center showed that Rimula Men was awarded as the leader of the Chinese men's jacket industry with the sales volume of over 1 billion yuan in 2007. Today, Rimula already has a unified image, regulate the management of more than 3,000 national brand stores, located in more than 30 provinces and municipalities across the country. In order to lead the Chinese jacket to the world and create a world-class men's brand ambition, Rimula has set up a R & D marketing center in Shanghai to attract more international talents. I believe in the near future, as China's economy plays an increasingly important role on the world stage and Chinese enterprises recognize and value brand management and brand value, more independent brands are bound to emerge from the "China 500 value brand "into the" world top 500 "brand of forest.