Q: What is the quick answer? A: Ask the topic that is most concerned and make the shortest and most effective answer. Q: What questions are you asking? A: Regarding market research and judgment, corporate development, and exhibition experience. Q: Who is invited to answer? A: The person in charge of the exhibition company of intertextile fabric exhibition. In this issue, there are general manager Song Weifang of Fengshun Silk, Xiao Hongmei, General Manager of Asian Red Textile, Yao Yunzhen, General Manager of Deyi Fashion Trade, Lu Jianping, General Manager of Tianyi Textile, Lin Daoyou, Chairman of Jinyanzi Embroidery, Zhongtao Textile General Manager Shi Xiaoliang, Sanbang Textile Administrative Manager Xu Yongjun, Serge Group Marketing Vice President Sun Shuhong, Wei Yilong Plush International Trade Manager Wu Yelong. Intertextile autumn and winter accessories show! National Exhibition Center (Shanghai) from October 11th to 13th. ask: Do you think the industry market situation this year is good or last year? for example. Xu Yongjun: This year is better than last year. First, compared with last year, our company's sales increased by 30% in the same period, and the operating data increased significantly. Second, the company's partners (embryo/dyeing plant) are busy, and many order delivery cycles are extended. Yao Yunzhen: Last year, the big order was reduced this year. Lu Jianping: This year is good. From January to June, the 41 professional markets monitored by the Federation increased by 5.16% year-on-year. Political and economic stability in various economies is conducive to the growth of purchasing power. Song Weifang: This year is basically similar to last year. This year, there are more orders for velvet and nylon velvet. Sun Shuhong: This year is good. The production of the products is in the off-season in the past years. The inventory is overstocked. Today, the products are selling well and the supply is in short supply. Wu Yelong: This year's overall is better than last year. Lin Daoyou: Not ideal. In the past two years, the company's sales have declined significantly, but the customer base has not declined. The number of orders for both old and new customers has fallen sharply. The decline in the performance of the textile industry and the sluggishness of the downstream apparel industry have a direct causal relationship. Shi Xiaoliang: This year is good. The reason is that at the same time our sales have increased significantly in the same proportion. ask: At present, what is the driving force behind the ability of textile surface accessories companies to go against the trend? Xu Yongjun: The clothing industry belongs to the traditional people's livelihood industry, and its development is not rapid, but it is irreplaceable. People's requirements for clothing are also increasing, which puts higher demands on the textile surface accessories industry. Yao Yunzhen: Enterprises must develop. Lu Jianping: Innovation. Song Weifang: There are factories, strong capital, and a large number of stable customers. Xiao Hongmei: Enhance originality and reduce homogenization. Sun Shuhong: Technology innovation, technology leadership, quality assurance. Wu Yelong: Product quality assurance and continuous development capabilities. Lin Daoyou: Attaches great importance to product development and quality upgrades. Shi Xiaoliang: Innovation and innovation include product innovation and cost reduction. Talent is the foundation for building growth. ask: How does your company practice the power of the previous one? Xu Yongjun: Focusing on the development of interwoven apparel fabrics, providing customers with high-tech fabric varieties. Yao Yunzhen: Focus on quality and innovation. Lu Jianping: Since 2006, he has embarked on the design road, and now there are more than 3,000 new products marketed each year. Song Weifang: A quality business team. Xiao Hongmei: Established the product development department. Sun Shuhong: The R&D funds invested each year are more than 3% of the Group's sales revenue, introducing new equipment, researching and developing new products, new processes and new technologies, and strictly controlling the production quality and quality inspection of the products. Wu Yelong: The ability to control the quality of large goods. Lin Daoyou: Set up his own flower design and embroidery technology R & D team, with the design of independent intellectual property rights; for the upgrade of embroidery process, DIY upgrade of embroidery equipment, create a unique embroidery process. Shi Xiaoliang: Product innovation. ask: Which product best reflects your company's strength? why? Xu Yongjun: Interwoven products. Our company has a number of production management teams engaged in the printing and dyeing industry for decades, and has concluded a set of production systems that guarantee the quality of interwoven fabrics. Yao Yunzhen: chemical fiber chiffon, copper ammonia fabric. Lu Jianping: Jacquard, we have studied for more than 30 years, and have integrated the skills of the East and the West and have been recognized at home and abroad. Song Weifang: Silk and silk are intertwined. There are more than ten years of silk factories and more than 20 years of work experience. Sun Shuhong: Super imitation cotton series products, our company is the first enterprise in China to master the development technology of super-imitation cotton chip polymerization and mixed fiber products. Wu Yelong: There are many products with strong strength in the artificial fur industry. From raw materials, production processes, and development capabilities are leading international industries. Lin Daoyou: Silk embroidery (including silk organza products; Jinyanzi embroidery is precisely the main part of silk embroidery, the quality won praise from customers. Shi Xiaoliang: Simulated silk. We have a complete industrial chain and more than ten years of professional skills. ask: How many times have you participated in the intertextile surface accessories exhibition? Xu Yongjun: The 20th time. Yao Yunzhen: About 15 times. Lu Jianping: The 8th time. Song Weifang: The 7th time. Xiao Hongmei: The first time. Wu Yelong: The 5th time. Lin Daoyou: The 5th time. Shi Xiaoliang: The 14th time. ask: What do you think is the trick of attracting a large number of customers at the show? Xu Yongjun: booth decoration style; product display mode; characteristic fabric varieties; staff reception mode. Yao Yunzhen: Constantly launching new products that are marketable, and the towers of the exhibits are matched with popular colors. Lu Jianping: Good products are more important than anything else. Song Weifang: The products are novel and innovative. Xiao Hongmei: booth size; booth decoration style, appearance; number of products. Sun Shuhong: Product innovation, excellent quality, warm and thoughtful service. Wu Yelong: The quality of the products is excellent. Lin Daoyou: New products and new processes. Shi Xiaoliang: First image, then strength. ask: How many business cards were sent or collected at the fastest time on the show, how long does it take? Xu Yongjun: One person sends 800 business cards a day. Sun Shuhong: The fastest time is that a salesman used up a box of business cards in less than a day. Lu Jianping: Collecting 200 business cards on a single day, there are so many visitors every year. Shi Xiaoliang: The fastest is to receive more than one hundred business cards for a valid business card a day. ask: Who is the deepest buyer among the buyers on this exhibition platform? why? Yao Yunzhen: Professional buyers in Europe and America, professional, focused and refined. Song Weifang: The Pakistani guest, the main silk scarf, is in line with the main products of the company, and the order quantity is large. Wu Yelong: For the first time in 2013, I participated in the intertextile surface accessories exhibition. A US customer with more than 30 years of experience in real wool trade, after reading our products, decided to stop the real hair business and began to replace it with fake hair. ask: How do you evaluate the role of this exhibition for the company's development plan this year? Xu Yongjun: The scale of the exhibition is huge. Participating in the exhibition can understand the market trends, show the stage of corporate image, and play a major decision-making role in the direction of the company's operation. The intertextile surface accessories exhibition is a fixed sales channel of the company. The orders obtained through the exhibition account for 70% of the company's turnover. Therefore, whether or not successful participation will determine whether the company's 2017 annual business objectives can be achieved. Yao Yunzhen: Helping companies plan their annual work. Lu Jianping: Basically, we can achieve the pre-show expectations. We have many years of experience in exhibiting, and each exhibition is part of the company's annual plan. Song Weifang: This exhibition is very beneficial to the establishment of the company's popularity and has increased its certain influence. Sun Shuhong: Strategic Reference, Development Trends. Wu Yelong: Every year, I will sample with important customers at the exhibition and determine the development direction for the next quarter. Lin Daoyou: Intertextile Autumn and Winter Accessories Exhibition is the only one that Jinyanzi Embroidery participated in this year. It is an important market test for our product development and process development in the first half of the year, which has a great impact on sales in the first half of the year. . Shi Xiaoliang: Adjustment of product structure and direction. It allows us to find quality customer development faster. ask: What role do you think this event will play in the growth and development of the company? Xu Yongjun: The company has been established for 10 years and participated in each issue of intertextile surface accessories exhibition. It is the most important business activity of the company. The promotion of the exhibition has driven the growth of the company. Yao Yunzhen: Leading the development of the company. Lu Jianping: Tianyi product release and customers mainly occurred in previous exhibitions. The exhibition boosted the growth of the company, and we also witnessed the growth of the exhibition. Song Weifang: Expanding corporate visibility and harvesting orders. Xiao Hongmei: As a catalyst, I can see the top level of the same industry, while reflecting on my own shortcomings, constantly correcting and innovating. Sun Shuhong: Understanding market demand plays a decisive role in planning the direction of enterprise development. Wu Yelong: Develop new customers and develop new products with old customers. Lin Daoyou: It is an important way for enterprises to go out, and at the same time, enterprises can get more display opportunities and get first-hand market information feedback. Shi Xiaoliang: Pioneering the cause. Find a platform for better customers. ask: Use a sentence to get an overview of the intertextile surface accessories in your heart. Xu Yongjun: Professional construction value! Yao Yunzhen: We have benefited from participating in the fabric exhibition. Lu Jianping: More and more professional and international. Song Weifang: Large scale, many enterprises. Xiao Hongmei: This is a grand event to promote exchanges in the industry. Sun Shuhong: The Quartet customers gather and the information sources are concentrated. Wu Yelong: We participate in various domestic and international exhibitions every year. The intertextile autumn and winter accessories exhibition is the largest in our booth and the most loaded products. Lin Daoyou: The authoritative exhibition of the fabric industry, the professional organizer, and the professional audience. Shi Xiaoliang: The best display products and the platform for finding quality customers in China. Editor in charge: Xu Yuehua Zipper parts can include a variety of items such as zipper pulls, Zipper Stops, zipper sliders, zipper tabs, zipper guards, zipper coils, zipper teeth, and zipper tape. Zipper pulls are the most common type of zipper accessory, and they are used to help open and close the zipper. Zipper stops are used to keep the zipper from coming undone, while zipper sliders are used to adjust the size of the zipper opening. 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2017intertextile autumn and winter accessories exhibition: women's fabrics, big coffee, fast answer